GELOS Web Banner

Design Brief

This project requires designing a website banner for a new sports shoe advertising campaign. The client is a new emerging athleisure company ‘Gelos Fitness’. The product targets young adults looking for stylish, simple, and sleek sportswear. The client provided the company logo, but allowed me to choose graphic styles, fonts & colours that will suit the image of the brand.

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Design Concept

In the banner, I designed a pair of shoes as a wing shape with a tagline ‘run or fly’ to highlight the sports shoes features.

Technical Skills

I used Adobe Photoshop to apply a dispersion effect on images to make it expressive.